today i am talking a bit about the future of demo records, because it is something that for a while wasn’t really clear to me. and not having a clear direction really jeopardizes all your progress because you start growing in ways you don’t really want to and that don’t really make much sense.
it’s actually very hard to perpetuate a purposeful development as company, almost as much as it is to do it with yourself as a person. it requires intense focus and distance. i think that that is the best thing about coming to portugal, it really releases me from the tunnel vision that i always fall into when i’m in london for a long time. it’s always a big breath of fresh air, always.
i will see you all tomorrow,
ana from demo records ltd.